Business Growth

Small businesses often look for ways to grow their business, but now and then fail to find the right strategy. Every business owner wants to witness the growth of their organization. As soon as a business begins, business growth and prosperity is the biggest goal for all. 

Small to medium businesses have their own set of roadblocks and growth patterns. To categorize their problems systematically seems a hopeless task to many entrepreneurs. You see, turning a small business into a big one is never easy. It has been seen that most businesses start small and stay there forever. 

However, if you feel that staying small will not necessarily guarantee your business’s survival, you can see examples of many small companies that turned out to be Fortune500 companies in a few years. All because of the right business growth strategy. Many companies made the transition from start-up to small business and finally to a fully thriving large business.

When I took over our family business, it was in a miserable condition. No one was ready to take with all the loans and court cases. However, I couldn’t let my business down because no one else found it worthy of growth. 

When I started my entrepreneur journey, I did not know the business or the industry. People would not listen or agree to me as they were not ready to accept a female superior. They would often think ‘she knows nothing’ or ‘she won’t be able to survive.’

However, their criticism gave me more and more motivation each day. The motivation to prove everyone wrong and take my business to a height that it had never seen kept me going. Finally, after many sleepless nights, tiring days, grit, and determination, my hard work paid off. Our business not only recovered from the past loans and court cases but flourished like never before.

The business growth our organization saw was unbelievable for many, but not for me. I always had a business growth strategy and worked hard each day to fulfill my aspirations. Today, when people read my story as an entrepreneur they feel motivated and self-sufficient. They learn how to believe in themselves and their dreams.

There is nothing impossible in today’s time. If you have the will to grow your business, you’re just one step away from seeing the growth. It reminds me of one of the largest eating brands in the world and how they started their journey as no one to grow into a brand on everyone’s lips.

Yes, I’m talking about the most relished Pizza chain, ‘Pizza Hut.’ Do you know how it all started? 

Dan and Frank Carney were unlikely entrepreneurs. They wanted to start something of their own without knowing the how and whats. Both the brothers knew nothing about pizza but decided to give it a shot. In 1958, they borrowed $600 from their mother to open a boutique pizza place in Wichita, Kan.

They took the loan and invested without even knowing the pizza recipe. It was just two weeks before the opening of the store that they managed to find someone to teach them how to make pizza. They named their venture ‘Pizza Hut’ because their signboard had space for only eight letters.

 Despite being inexperienced, they had the grit and will to do something of their own. The business was a big hit, and people all over the globe know this. Now was the time for the Carney brothers to come up with a business growth strategy to spread their business. The brothers eventually began to franchise. In just its first decade of business, Pizza Hut grew to 310 locations. By 1971, Pizza Hut had become the number one pizza restaurant chain in the world as far as sales and number of restaurants.

It was in 1977 that the brothers decided to retire and sold the company to PepsiCo. They made a deal for a whopping amount of $300 million. Today, Pizza Hut operates over 18,000 restaurants in more than 100 countries.

The regular pizza place that started with an investment of $600 in 1958 today runs at more than $5330. So, if you think a business with minimal investment can never grow into a big venture, you’re wrong.